Media Management, Volume 9, Issue 2, 2021, pp. 191 - 206
https://doi.org/10.4467/23540214ZM.21.012.13407Media Management, Volume 9, Issue 2, 2021, pp. 207 - 221
https://doi.org/10.4467/23540214ZM.21.013.13408Media Management, Volume 9, Issue 2, 2021, pp. 223 - 243
https://doi.org/10.4467/23540214ZM.21.014.13409Media Management, Volume 9, Issue 2, 2021, pp. 245 - 265
https://doi.org/10.4467/23540214ZM.21.015.13410Media Management, Volume 9, Issue 2, 2021, pp. 267 - 280
https://doi.org/10.4467/23540214ZM.21.016.13411Media Management, Volume 9, Issue 2, 2021, pp. 281 - 296
https://doi.org/10.4467/23540214ZM.21.017.13412Media Management, Volume 9, Issue 2, 2021, pp. 297 - 308
https://doi.org/10.4467/23540214ZM.21.018.13413Media Management, Volume 9, Issue 2, 2021, pp. 309 - 317
https://doi.org/10.4467/23540214ZM.21.019.13414Media Management, Volume 9, Issue 2, 2021, pp. 319 - 338
https://doi.org/10.4467/23540214ZM.21.020.13415Media Management, Volume 9, Issue 2, 2021, pp. 339 - 353
Media Management, Volume 9, Issue 2, 2021, pp. 355 - 368
Media Management, Volume 9, Issue 2, 2021, pp. 369 - 385
Media Management, Volume 9, Issue 2, 2021, pp. 387 - 394
https://doi.org/10.4467/23540214ZM.21.031.13996Słowa kluczowe: word of mouth, management, customers, behavior, digital age, magazine market, print publishers, effects of COVID-19, management, media, press, journalist, truth, economic sociology, communication, alternative organizing, social networks, risk, risk management, media sector, Warsaw Stock Exchange, marketing communication, social media, integrated marketing communication, program, audience, competition, market, television, Pakistani media, social memory, social identity, historical memory, Pakistan’s Space Program, Polish engineer, Pakistan Air Force, generation Z, press, society, message effectiveness, sentiment analysis, netnography, culture online, audience development, culture management, COVID-19 pandemic, the protection of image, stigmatization, COVID-19, media, advertising, TV advertising, commercial, persuasion techniques, COVID-19 pandemic