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Zarządzanie Mediami

The Power of Justin Trudeau’s Media Image: The Ascension and Demise of a Media-Star Politician

Data publikacji: 2022

Zarządzanie Mediami, 2022, Tom 10, Numer 3, s. 225 - 244

https://doi.org/10.4467/23540214ZM.22.016.17299

Autorzy

Tomasz Soroka
Institute of American Studies and Polish Diaspora, Jagiellonian University
https://orcid.org/0000-0002-6654-1593 Orcid
Wszystkie publikacje autora →

Abstrakt

The article explores the evolution of media image of Canada’s prime minister, Justin Trudeau. In particular it takes interest in how Trudeau’s impactful use of traditional and social online media helped popularize and convey his positive portrayal to wider audiences, which at peak of Trudeau’s popularity amounted to a phenomenon called ‘Trudeaumania’. The article evaluates the effects and political implications of Trudeau’s media activity on his political career and posture, but also on the global reputation of Canada.

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Informacje

Informacje: Zarządzanie Mediami, 2022, s. 225 - 244

Typ artykułu: Oryginalny artykuł naukowy

Tytuły:

Angielski:

The Power of Justin Trudeau’s Media Image: The Ascension and Demise of a Media-Star Politician

Autorzy

https://orcid.org/0000-0002-6654-1593

Tomasz Soroka
Institute of American Studies and Polish Diaspora, Jagiellonian University
https://orcid.org/0000-0002-6654-1593 Orcid
Wszystkie publikacje autora →

Institute of American Studies and Polish Diaspora, Jagiellonian University

Publikacja: 2022

Status artykułu: Otwarte __T_UNLOCK

Licencja: CC BY  ikona licencji

Udział procentowy autorów:

Tomasz Soroka (Autor) - 100%

Korekty artykułu:

-

Języki publikacji:

Angielski

Liczba wyświetleń: 818

Liczba pobrań: 1012