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“Roots”: The Significance, Impact, and Legacy of an ABC Miniseries

Publication date: 2024

Media Management, 2024, Vol. 13, Issue 3, pp. 183-197

https://doi.org/10.4467/23540214ZM.24.010.20935

Authors

Rafał Kuś
Jagiellonian University in Kraków
, Poland
https://orcid.org/0000-0002-2930-6447 Orcid
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“Roots”: The Significance, Impact, and Legacy of an ABC Miniseries

Abstract

This paper explores the cultural, historical, and social significance of the 1977 ABC miniseries Roots. Based on Alex Haley’s acclaimed yet controversial book, the series recounts the generational saga of Kunta Kinte, a Mandinka warrior enslaved and brought to America, and his descendants. Employing a qualitative case study methodology, the study analyzes the series’ content, critical reception, and its profound influence on racial discourse, historical awareness, and television as a medium. Roots pioneered new standards for American television, introducing complex African American protagonists and addressing slavery with unprecedented realism. The series captivated audiences, becoming a cultural phenomenon that garnered record-breaking viewership, critical acclaim, and public discussion. Its impact extended beyond television, fostering interest in African American genealogy, shaping public memory of slavery, and inspiring global cultural references. While debates persist over its historical accuracy and long-term societal effects, Roots remains a cornerstone of American media history, symbolizing resilience, identity, and the enduring legacy of systemic injustice.

References

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Information

Information: Media Management, 2024, Vol. 13, Issue 3, pp. 183-197

Article type: Original article

Authors

https://orcid.org/0000-0002-2930-6447

Rafał Kuś
Jagiellonian University in Kraków
, Poland
https://orcid.org/0000-0002-2930-6447 Orcid
Contact with author
All publications →

Jagiellonian University in Kraków
Poland

Published at: 2024

Article status: Open

Licence: CC BY  licence icon

Percentage share of authors:

Rafał Kuś (Author) - 100%

Information about author:

Rafał Kuś – absolwent Uniwersytetu Jagiellońskiego na kierunku prawo oraz dziennikarstwo i komunikacja społeczna. Ukończył podyplomowe studia dla tłumaczy tekstów specjalistycznych – sekcja języka angielskiego (Katedra UNESCO UJ, 2006), podyplomowe studia prawa prasowego, wydawniczego i autorskiego (Wydział Zarządzania i Komunikacji Społecznej UJ, 2008), podyplomowe studia retoryki (Wydział Polonistyki UJ, cum laude, 2011). Ukończył również American Law School (Catholic University of America i Wydział Prawa i Administracji UJ, 2007). W 2015 roku ukończył ICPSR (Inter-University Consortium for Political and Social Research) Summer Program in the Quantitative Methods of Social Research na University of Michigan w Ann Arbor. Jest absolwentem interdyscyplinarnych studiów doktoranckich w zakresie amerykanistyki (Wydział Studiów Międzynarodowych i Politycznych Uniwersytetu Jagiellońskiego, 2011). Jego rozprawa doktorska zatytułowana „Public Broadcasting Service: The Place of Public Television in the United States’ Media System” (promotor: prof. Andrzej Mania) została obroniona z wyróżnieniem w 2011 roku. W 2012 roku otrzymał Nagrodę im. dr. Pawła Stępki za najlepszą rozprawę doktorską w dziedzinie mediów elektronicznych (sfinansowaną przez Krajową Radę Radiofonii i Telewizji oraz Wydział Dziennikarstwa i Nauk Politycznych Uniwersytetu Warszawskiego).

Classification number:

JEL Classification System:

Industry Studies: Services: Entertainment; Media (L82)
Economywide Country Studies – U.S. | Canada (O51)

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Publication languages:

English

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