This paper addresses the place of Poland’s public television network, Telewizja Polska (TVP) within the country’s media system. The role of journalists is an important element of public media. In an author view Poland’s public media as part of a system of polarised pluralism, as described in Daniel Hallin and Paolo Mancini’s classification. The main aspect of this research is that of TVP’s transformation in its approach to technology. Journalists who started working in the 1990s have different attitudes from younger staff to the network’s public objectives. They are usually less competent in new media and less concerned about technological convergence and social media. The research involved unstructured interviews with TVP journalists.

This paper addresses the place of Poland’s public television network, Telewizja Polska (TVP) within the country’s media system. The role of journalists is an important element of public media. In an author view Poland’s public media as part of a system of polarised pluralism, as described in Daniel Hallin and Paolo Mancini’s classification. The main aspect of this research is that of TVP’s transformation in its approach to technology. Journalists who started working in the 1990s have different attitudes from younger staff to the network’s public objectives. They are usually less competent in new media and less concerned about technological convergence and social media. The research involved unstructured interviews with TVP journalists.