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In Search of a Dérive: for Alternative Media Narratives of Management and Organization

Publication date: 30.09.2019

Media Management, 2019, Volume 7, Issue 2, pp. 61 - 77

https://doi.org/10.4467/23540214ZM.19.005.10927

Authors

,
Monika Kostera
Jagiellonian University in Kraków, Gołębia 24, 31-007 Kraków, Poland
https://orcid.org/0000-0002-5303-5544 Orcid
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,
Jerzy Kociatkiewicz
The University of Sheffield
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Michał Zawadzki
Jönköping University, Gjuterigatan 5, 553 18 Jönköping, Sweden
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Titles

In Search of a Dérive: for Alternative Media Narratives of Management and Organization

Abstract

Many recent publications hold a dark view of contemporary business administration and its context. The current state of capitalism and corporate management is described as zombie (Harman, 2009), ghostly (Roy, 2014) or, in the most benign appraisal, sick but not dying (Tomlinson, 2010).  At the same time, business schools, textbooks and popular management books remain wedded to a reductive view of social interactions, drawing inspiration as well as authority from a century of socioeconomic triumph as well as from the rigid definitions of management relations as handed down by the founding figures of the discipline. Drawing inspiration from Walter Benjamin’s (1969) refiguring of Charles Baudelaire’s flâneur, we revisit the haunted spaces of popular management books, using the situationist method of dérive to invoke the ghosts of foundational thinkers for  inspiration and, possibly, exorcism. The aim of this excursion is to propose strategies for communication about some old ideas of management which still can be regarded as vital, even though the contemporary forms may have become morbid (Fleming, 2017). 

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Information

Information: Media Management, 2019, Volume 7, Issue 2, pp. 61 - 77

Article type: Original article

Titles:

Polish:
In Search of a Dérive: for Alternative Media Narratives of Management and Organization
English:

In Search of a Dérive: for Alternative Media Narratives of Management and Organization

Authors

https://orcid.org/0000-0002-5303-5544

Monika Kostera
Jagiellonian University in Kraków, Gołębia 24, 31-007 Kraków, Poland
https://orcid.org/0000-0002-5303-5544 Orcid
All publications →

Jagiellonian University in Kraków, Gołębia 24, 31-007 Kraków, Poland

The University of Sheffield

Jönköping University, Gjuterigatan 5, 553 18 Jönköping, Sweden

Published at: 30.09.2019

Article status: Open

Licence: CC BY-NC-ND  licence icon

Percentage share of authors:

Monika Kostera (Author) - 33%
Jerzy Kociatkiewicz (Author) - 33%
Michał Zawadzki (Author) - 34%

Article corrections:

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Publication languages:

English