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https://orcid.org/0000-0003-0492-5169

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Faculty Of Political Science Maria Curie-Skłodowska University, Plac Litewski 3, 20-080 Lublin

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Model redakcji i zarządzania na przykładzie Spółdzielni Pracy „Polityka”

Iwona Hofman

Media Research Issues, Volume 57, Issue 3 (219), 2014, pp. 472-492

https://doi.org/10.4467/2299-6362PZ.14.027.2361

Model of editing and management on the basis of polityka cooperative

The main purpose of this article is to present the methods of functioning and the management model of a cooperative – a specific organization form of a press title. The analysis concerns the weekly newspaper Polityka, between 1990 and 2012, based on formal and legal aspects of the paper, the organization of its editorial board, and market competitiveness. Furthermore, in the article I discuss important changes in the content and graphic design that were introduced due to the reading habits of a new type of audience. Moreover, I review the forms of the publishing business, social activities, etc., which strengthen the Polityka influence on public opinion. In my analysis the historical context is considered.
The paper is an empirical review. It was based on chronicles of the weekly written by M. Radkowski and W. Władyka (in the descriptive and historical part) and source material: annual volumes of this magazine, ZKPD lists (comparative analysis).
On the basis of measurable data (circulation, copy price, sales), it may be stated that the adopted form of a cooperative was a factor bringing forward the decision to change the structure and appearance of the weekly as well as the development of other activities such as building the brand, editorial politics (Res Publica Nowa, Forum, book series, etc.). Common responsibility for the newspaper consolidated the editorial team, while the continuity of the title – as a result of the marketing efforts – has become an added value.
The analysis of Polityka confirms the thesis about the importance of long-term projects implemented by one editor, combining the attributes of a strong personality and good management skills (Jerzy Baczyński)

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Dziennikarstwo poważne w wydaniu księdza Adama Bonieckiego

Iwona Hofman

Media Research Issues, Volume 60, Issue 4 (232), 2017, pp. 743-759

https://doi.org/10.4467/22996362PZ.17.043.8185

As the Senior Editor of Tygodnik Powszechny, Reverend Adam Boniecki published two collections of comments, previously known from the publications in this weekly magazine in the years 2008–2014. These are: “Lepiej palić fajkę niż czarownice” (2011) and „Zakaz palenia” (2014). These comments meet the genre criteria, particularly in the explicit exposition of the author’s views and readiness to hear other arguments and interpretation. They are also a very good example of serious journalism which I understand as a type of informational and opinion-journalistic writing covering issues important for the readers in the global and local context, authenticated with the author’s authority and respecting communicational relationships. In the first part of the article, I discuss the course of the journalistic debate on journalistic standards, including opinions of editors-in-chief of the influential press. In the second part – I present an analysis of the contents of the selected texts of Rev. A. Boniecki. The comments published in Tygodnik Powszechny were mainly devoted to social issues where the teachings of the Church have a tremendous impact on human behaviour (e.g. sacraments for the divorced, abortion, in vitro), as well as to religious issues (ceremonies and celebrations connected with the liturgical year, political nature of sermons, decreasing number of vocations).

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