Monika Jedynak

Currently, social media are increasingly used by enterprises to achieve various goals, including those related to Corporate Social Responsibility (CSR). The article analyzes the occurrence of social media and CSR issues in peer-reviewed scientific publications. The following research questions were formulated: 1) Is there a research gap in the thematic area? 2) Is there a trend when it comes to publication time on a given topic? 3) Which scientific journals publish articles on social media and CSR? 4), Which countries do authors undertaking social media and CSR issues mostly come from? 5) What research interests are pursued by authors of articles related to social media and CSR issues? The basic research method was a systematic review of literature. The selection of the analyzed texts was based on EBSCO, ProQuest, JSTOR and Google Scholar databases. Bibliometric and contextual analysis have enabled the following conclusions to be drawn: 1) the issues of social media and CSR are present in peer-reviewed scientific publications, 2) a small number of publications is associated with a relatively short period of time in which publications appeared, but an upward trend can be observed, 3) the authors who undertake the analyzed issues come from various countries, mostly from the USA 5) Social media and CSR are the subject of research in numerous research areas. Following a systematic literature review, proposals for future research directions were also formulated. 

Background. Cooperation with suppliers has an important bearing on the organisation’s ability to achieve its objectives. The supplier selection processes include various criteria which increasingly have also other than purely economic interest. Supplier code of conduct is one of tools for shaping relations between  rganisations and their suppliers which, applied mostly on international markets, expand dimensions of requirements suppliers should meet. The article analyses degree and scope of presence of supplier code of conduct in reviewed scientific publications.

Research aims. Aim of the research is to identify presence of the issue of supplier code of conduct in reviewed scientific journals. The following research questions have been raised: 1. is there a research gap in the field of supplier code of conduct?; 2. which scientific journals publish articles on supplier code of conduct?; 3. which research areas undertake the subject of supplier code of conduct?

Methodology. Systematic literature review was the fundamental research method. Papers subject to analysis were selected based on EBSCO and ProQuest.

Key findings. Bibliometric and contextual analysis have led to the formulation of the following conclusions: 1. the issue of supplier code of conduct is present in  reviewed scientific publications only to a very limited degree, 2. scientific journals publishing articles of supplier code of conduct have diversified profiles, 3. supplier code of conduct is a research subject in numerous research areas. Consequently to the systematic literature review proposals for future research directions have been drawn up.

Importance of the country-of-origin in evaluation of low and highly involving products among young adults in Poland

The objective of this paper is to analyze the impact of the country-of-origin on product evaluation and purchase intention among young adults (students), using an experimental approach.
The study explored the effects of two sub-components of COO with three countries (homeland – Poland; foreign: Italy and Romania), for two products: highly involving (washing machine) and low involving (chocolate).
Findings suggest that the COO (sub-components) is a factor differentiating the respondents’ choices and confirm the legitimacy of the study of the impact of COO in the case of the differentiated products.