The scientific purpose of the study is to attempt to compile the views of scholars on born-global enterprises. Attention was paid to a widely accepted conceptual apparatus associated with this phenomenon. The empirical part of the paper is based on a case study regarding technology start-ups. The author gives examples of endogenous factors influencing the early internationalization of new ventures as well as the impact of the business ecosystem on the growth of bornglobal enterprises. The qualitative case study analysis of the knowledge-based micro companies from the IT industry has shown that technology start-ups have been able to successfully compete on the global market. The provided examples confirm that endogenous factors and external environment undoubtedly play an important role in both the building of entrepreneurial orientation and the process of early internationalization. Case studies in the area of global technology startups should develop the existing theory and provide explanations of the hitherto unrecognized phenomena.

The scientific purpose of the study is to attempt to compile the views of scholars on born-global enterprises. Attention was paid to a widely accepted conceptual apparatus associated with this phenomenon. The empirical part of the paper is based on a case study regarding technology start-ups. The author gives examples of endogenous factors influencing the early internationalization of new ventures as well as the impact of the business ecosystem on the growth of bornglobal enterprises. The qualitative case study analysis of the knowledge-based micro companies from the IT industry has shown that technology start-ups have been able to successfully compete on the global market. The provided examples confirm that endogenous factors and external environment undoubtedly play an important role in both the building of entrepreneurial orientation and the process of early internationalization. Case studies in the area of global technology startups should develop the existing theory and provide explanations of the hitherto unrecognized phenomena.