%0 Journal Article %T Impact of the 2018 FIFA World Cup on the tourist image of the Kaliningrad Oblast %A Dunaj, Julia %A StudziƄska, Dominika %J Geographical Studies %V 2019 %R 10.4467/20833113PG.19.002.10306 %N Issue 156 %P 35-53 %K mega-events, tourism, FIFA World Cup, Kaliningrad Oblast %@ 1644-3586 %D 2019 %U https://ejournals.eu/en/journal/prace-geograficzne/article/wplyw-mistrzostw-swiata-w-pilce-noznej-2018-na-wizerunek-turystyczny-obwodu-kaliningradzkiego %X Many countries and cities seek the organization of great sports events because of its impact on the economy and society of the hosting country/region. In this article, we seek to answer the question whether the FIFA World Cup, which took place in 2018 in Russia, influenced a change in the tourist image of the Kaliningrad Oblast. The enclave is not a popular tourist destination; therefore the organization of the World Cup in Russia, including Kaliningrad, was an opportunity for the region. However, a question remains as to whether Kaliningrad used this chance appropriately. For this purpose, a survey was conducted among tourists who visited Kaliningrad during the 2018 World Cup.