TY - JOUR TI - Capitalism Ate My Sleep but ASMR Brought It Back. Sleep as a Manageable Commodity in the Autonomous Sensory Meridian Response Online Community AU - Łapińska, Joanna TI - Capitalism Ate My Sleep but ASMR Brought It Back. Sleep as a Manageable Commodity in the Autonomous Sensory Meridian Response Online Community AB - This article focuses on the perception of sleep in the digital culture of autonomous sensory meridian response (ASMR), examining both viewer-listeners’ online discussions about the impact of ASMR videos on their sleep and the content of audiovisual materials published on YouTube. The paper posits that sleep is viewed in two ways in the ASMR community; on the one hand, in a capitalist sense as a manageable and controllable object, and, on the other, as an element that escapes this discourse. The ASMR culture, while affirming contemporary normative sleep patterns, simultaneously invites its enthusiasts to slow down, unwind, and relax, thereby aligning itself with the slow movement. VL - 2022 IS - 13/2022 PY - 2022 SN - 2082-7806 C1 - 2543-408X SP - 34 EP - 59 DO - 10.4467/2543408XZOP.22.003.15949 UR - https://ejournals.eu/en/journal/zoon-politikon/article/capitalism-ate-my-sleep-but-asmr-brought-it-back-sleep-as-a-manageable-commodity-in-the-autonomous-sensory-meridian-response-online-community KW - ASMR KW - sleep management KW - critical sleep studies KW - capitalism KW - slow movement