TY - JOUR TI - The educational offer vs job market demand in the opinion of higher vocational schools graduates AU - Łęska, Monika A. TI - The educational offer vs job market demand in the opinion of higher vocational schools graduates AB - Current socio-economic changes in Poland and broadly understood technological deve-lopments are the source of transformations in the educational system, and at the same time in the perception of education by society. It is impossible to build a knowledge based society without an education system adjusted to contemporary requirements. This ‘adjustment’ is a strategic issue in all European countries. Education is also the source of – as is so important nowadays – competitiveness and innovation. Education is also the key to contemporary crises and fears. Education of future generations is oriented towards active development and updating individual knowledge on a lifelong basis. Appreciation of the importance of the relationship between the training of tourism pro-fessionals in higher vocational schools and the needs of employers results from the impor-tance of education for economic development. Building a knowledge based economy and transforming society into a knowledge society are the priorities of the Lisbon Strategy. Reali-zation of the defined tasks creates the need for a definition of goals for education and a long-term coordination between the job market and education institutions to avoid training which could potentially lead to higher unemployment. VL - 2013 IS - Issue 12(1) PY - 2013 SN - 2449-8920 C1 - 2449-8939 SP - 140 EP - 147 UR - https://ejournals.eu/en/journal/international-journal-of-contemporary-management/article/oferta-edukacyjna-a-wymagania-rynku-pracy-w-opinii-absolwentow-wyzszych-szkol-zawodowych KW - higher vocational school KW - educational offer KW - job market