TY - JOUR TI - Motivation in Cultural Tourism: The Case of the Traditional and Regional Food Products of West Pomerania AU - Matlegiewicz, Malgorzata TI - Motivation in Cultural Tourism: The Case of the Traditional and Regional Food Products of West Pomerania AB - In this article, I analyze the factors influencing the motivation of tourists for purchasing regional and traditional products, which are a significant element of the tourist culture of a given region. According to a poll, tourists visiting West Pomerania are interested in such products, although their knowledge of local specialties is limited. The market is characterized by an increasing demand for local products related to local traditions and culture. VL - 2020 IS - Volume 21, Issue 3 PY - 2020 SN - 1896-8201 C1 - 2084-3976 SP - 219 EP - 237 DO - 10.4467/20843976ZK.20.019.12679 UR - https://ejournals.eu/en/journal/zarzadzanie-w-kulturze/article/motivation-in-cultural-tourism-the-case-of-the-traditional-and-regional-food-products-of-west-pomerania KW - motivation KW - cultural tourism KW - region KW - regional and traditional products