TY - JOUR TI - The phenomenon of present-day TV series. On the social impact of television drama AU - LipiƄska, Agata TI - The phenomenon of present-day TV series. On the social impact of television drama AB - This article is an attempt to determine the source of the immense popularity of serial narratives, which can be observed in recent years, as well as to present mechanisms underlying the attractiveness of the TV series to their audiences. The purpose of the text is to identify common elements between literature and episodic television production, leading to a conclusion that there is an overlapping in the functions of both types of cultural texts. VL - 2016 IS - Volume 13, Issue 3 PY - 2017 SN - 2083-7658 C1 - 2353-1991 SP - 297 EP - 310 DO - 10.4467/23531991KK.16.018.6337 UR - https://ejournals.eu/en/journal/konteksty-kultury/article/fenomen-wspolczesnych-seriali-o-spolecznym-oddzialywaniu-seriali-telewizyjnych KW - TV series KW - quality television KW - culture of convergence KW - active recipient