%0 Journal Article
%T Countering Boredom at All Costs – Disneylandization of Museum: Introduction to the Issue in Practice
%A Wańczyk, Aleksandra
%J Zoon Politikon
%V 2023
%R 10.4467/2543408XZOP.23.007.18661
%N 14/2023
%P 180-207
%K disneylandisation, museum forum, commercial activities, education, boredom in museum
%@ 2082-7806
%D 2023
%U https://ejournals.eu/en/journal/zoon-politikon/article/przeciwdzialanie-nudzie-za-wszelka-cene-czyli-disneylandyzacja-muzeow-wprowadzenie-do-analizy-zagadnienia-w-ujeciu-praktycznym
%X 
	Text describe phenomenon of implementing commercial activities implemented to museums – non-profit places. Tendency called disneylandisation is attractive, but involves a loss of individual autonomy. Moreover, it may interfere with the mission of museums, which should focus their activities on the dissemination of collections, implementation of statutory objectives and their appropriate storage display units. Nowadays, there is also a strong emphasis on education and conducting activities to activate the museum audience based on these resources.