Sztuczna inteligencja w produkcji filmowej: od generowania treści do zarządzania projektami
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RIS BIB ENDNOTEData publikacji: 05.09.2025
Zarządzanie w Kulturze, 2025, Tom 26, Numer 2, s. 137-159
https://doi.org/10.4467/20843976ZK.25.011.21912Autorzy
Sztuczna inteligencja w produkcji filmowej: od generowania treści do zarządzania projektami
Artificial Intelligence (AI) is transforming the creative industries – including cinema – by creating new opportunities for content generation, film distribution, and project management. This article presents an original conceptual model – the Sustainable AI Framework for the Film Industry (SAIFI) – designed to guide the ethical and effective implementation of artificial intelligence in film production processes. The model is built on three core pillars: creativity and collaboration, operational efficiency, as well as ethical and social sustainability; emphasizing the balance between technological innovation and artistic integrity. The study explores AI’s potential to support creators, managers, and distributors, while also addressing practical challenges such as ethical dilemmas, intellectual property concerns, and algorithmic biases. Employing scientific methods – including literature review, case studies, and expert interviews – the article provides a comprehensive overview of AI’s role and impact on artistic creativity, production efficiency, and audience engagement. Furthermore, it examines the cultural and societal implications of AI and offers strategies for its responsible and sustainable deployment in the film industry.
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Informacje: Zarządzanie w Kulturze, 2025, Tom 26, Numer 2, s. 137-159
Typ artykułu: Oryginalny artykuł naukowy
Tytuły:
Uniwersytet Łódzki
ul. Narutowicza 65, 90-131 Łódź, Polska
Publikacja: 05.09.2025
Status artykułu: Otwarte
Licencja: CC BY 4.0
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