TY - JOUR
TI - Dlaczego propaganda polityczna Jana III Sobieskiego nie mogła

	być skuteczna?
AU - Czarniecka, Anna
TI - Dlaczego propaganda polityczna Jana III Sobieskiego nie mogła

	być skuteczna?
AB - 
	Why could the political propaganda of John III Sobieski not be eff ective?

	The article attempts to answer the question why King John III Sobieski (1674–1696) finally did not reach his main political goal and failed to create a new Polish royal dynasty despite his verbal and visual propaganda as well as diverse methods and means of this propaganda. The author tries to show that the reasons for his defeat did not depend only on the actions of John III as a propagandist but were deeply rooted in the specific political system of the Polish-Lithuanian Commonwealth (monarchia mixta, elected king), in the developed system of clientelism (with domination of magnates’ courts as political and cultural centers under the Royal Court), in the poor condition of the state’s economy as a consequence of wars with Sweden, Turkey and Russia, in the underdeveloped civilization in comparison to Western Europe (a low degree of urbanization and inefficient system of communication) and in the international political situation (interference of France, Empire and  the papacy). At the same time, the author compares the royal propaganda of Sobieski to the propaganda of absolute monarchs like King of France Louis XIV, Emperor Leopold I and Elector of Brandenburg Frederick William. 
VL - 2019
IS - Numer 146 (2)
PY - 2019
SN - 0083-4351
C1 - 2084-4069
SP - 417
EP - 432
DO - 10.4467/20844069PH.19.021.9917
UR - https://ejournals.eu/czasopismo/prace-historyczne/artykul/dlaczego-propaganda-polityczna-jana-iii-sobieskiego-nie-mogla-byc-skuteczna
KW - propaganda
KW - propaganda wizualna
KW - Jan III Sobieski
KW - demokracja szlachecka
KW - monarchia absolutna
KW - władca elekcyjny
KW - mecenat
KW - klientelizm
KW - regaliści
KW - malkontenci
KW - opozycja
KW - pisma polityczne ; political propaganda
KW - visual propaganda
KW - John III Sobieski
KW - noble democracy
KW - absolute monarchy
KW - elected monarch
KW - patronage
KW - clientelism
KW - royalists
KW - malcontents
KW - opposition
KW - political writings