%0 Journal Article %T Visual Propaganda in the Democratic Republic of Afghanistan – Part 2. Leading Role of the Party %A Kłagisz, Mateusz M. %J The Polish Journal of the Arts and Culture. New Series %V 2017 %R 10.4467/24506249PJ.17.004.6811 %N 5 (1/2017) %P 67-87 %K Party, masses, leading role, unity, cooperation %@ 2450-2561 %D 2017 %U https://ejournals.eu/czasopismo/pjacns/artykul/visual-propaganda-in-the-democratic-republic-of-afghanistan-part-2-leading-role-of-the-party %X In this article, a single poster of the Peopleʼs Democratic Party of Afghanistan is discussed. The starting point for the project is the statement that persuasion is more effective than compulsion and the fact that the Afghan communists did not find any formula to start an effective dialogue with their society. The primary question for the article is: what kind of communication, and what sort of themes and motifs played a significant role in conveying revolutionary ideology aimed at a society where a majority, with political potential, could not read or write?