TY - JOUR
TI - Live video streaming na platformie YouTube – zarządzanie treściami o charakterze nienawistnym
AU - Cyrek, Barbara
TI - Live video streaming na platformie YouTube – zarządzanie treściami o charakterze nienawistnym
AB - 
	Live video streaming on YouTube – management of a hateful content

	The purpose of the article is to characterize current issues related to the occurrence of hate speech in live broadcasts on YouTube. Adding more tools to make the platform more attractive to users also gives new opportunities to spread hateful content. Platform policy must be constantly evolving, and subsequent regulations are widely commented on by both advertisers and users. For live broadcasts, real-time control requires automated solutions that are sometimes fallible.

	 JEL: L82, Z19
VL - 2021
IS - Tom 9, Numer 1
PY - 2021
C1 - 2354-0214
SP - 115
EP - 126
DO - 10.4467/23540214ZM.21.008.13056
UR - https://ejournals.eu/czasopismo/zarzadzanie-mediami/artykul/live-video-streaming-na-platformie-youtube-zarzadzanie-tresciami-o-charakterze-nienawistnym
KW - algorithmization
KW - donations
KW - Super Chat
KW - live streams