TY - JOUR TI - Zarządzanie mediami elektronicznymi z wykorzystaniem technologii blockchain w komunikacji naukowej AU - Nahotko, Marek TI - Zarządzanie mediami elektronicznymi z wykorzystaniem technologii blockchain w komunikacji naukowej AB - Electronic Media Management With the Use of Blockchain Technology in Scholarly Communication Blockchain is a revolutionary technology, which has the potential to fundamentally change many areas of activities, including scientific research and scholarly communication, together with the publishing industry. This paper focuses on the blockchain’s potential to transform scholarly communication and research in general. It highlights, how blockchain can touch many critical aspects of scholarly communication, including transparency, trust, reproducibility and credit. Moreover, blockchain could change the future role of every stakeholder, and it could have an important role in all research processes, not only scholarly communication. The paper shows that blockchain technology has the potential to solve some of the most prominent issues the scholarly communication is currently facing, such as issues around costs, trust and credibility, openness, and universal accessibility to scholarly information. The research presents basic information about blockchain technology. Based on the literature, an attempt was made to create a model, how to use this technology as a disruptive innovation in scholarly communication. VL - 2021 IS - Tom 9, Numer 3 PY - 2021 C1 - 2354-0214 SP - 429 EP - 449 DO - 10.4467/23540214ZM.21.023.13754 UR - https://ejournals.eu/czasopismo/zarzadzanie-mediami/artykul/zarzadzanie-mediami-elektronicznymi-z-wykorzystaniem-technologii-blockchain-w-komunikacji-naukowej KW - blockchain technology KW - distributed ledger KW - scholarly communication KW - scientific information dissemination KW - scholarly publishing