TY - JOUR TI - Performance Appraisal and Employees’ Perceptions AU - Ghauri, Ehtasham AU - Neck, Philip A. TI - Performance Appraisal and Employees’ Perceptions AB - Background. This research provides empirical evidence relating to sales employee percep- tions and performance appraisal (PA) procedures in the pharmaceutical industry. Previous studies suggest that organisational processes underpin perceptions among employees, and are trigger factors for employee satisfaction and retention as well as higher employee attrition that can influence customer satisfaction and organisational performance. Research aims. The study identifies critical factors related to performance appraisal. Methodology. In order to achieve the aim the multiple qualitative in-depth case studies have been employed. Rey findings. In particular, seven factors were found to account for the majority of negative perceptions among sales employees about the PA process and the organisation. Furthermore, the study suggests the need for clear organisational performance definitions and strategic objectives, and to take into account such factors as, the objectives of a PA exercise, proper feedback mechanisms related to the process and their alignment to a clear reward system to enable organisations in the industry to obtain procedural and organisational benefits. Support for conducting field work in Pakistan is provided.   VL - 2014 IS - Numer 13(2) PY - 2014 SN - 2449-8920 C1 - 2449-8939 SP - 8 EP - 22 UR - https://ejournals.eu/czasopismo/international-journal-of-contemporary-management/artykul/performance-appraisal-and-employees-perceptions KW - Performance appraisal KW - Perceptions KW - Human resource management KW - Pakistan KW - Pharmaceutical industry