%0 Journal Article %T Value Creation between Art and Industry – Musicians and their Entrepreneurial Intentions %A Sternal, Małgorzata %J Zarządzanie w Kulturze %V 2017 %R 10.4467/20843976ZK.17.023.7473 %N Tom 18, Numer 3 %P 359-371 %K przedsiębiorstwo muzyczne, przedsiębiorczość %@ 1896-8201 %D 2017 %U https://ejournals.eu/czasopismo/zarzadzanie-w-kulturze/artykul/value-creation-between-art-and-industry-musicians-and-their-entrepreneurial-intentions %X This article focuses on selected aspects of entrepreneurial intentions in the arts entrepreneurship. Referring to the specifics of cultural industries seen from the point of view of the cultural ecology rather than the cultural economy, some views on value in culture are presented, complemented by opinions of professional musicians active as entrepreneurs. The co-existence of the economic and cultural values is seen as an advantage enriching the context in which entrepreneurial intentions appear and develop.