TY - JOUR TI - Exploring the Influence of Sociodemographic Factors on Media Literacy and News Consumption Patterns: A Case Study in Nigeria AU - Francis, Temitope Desmond TI - Exploring the Influence of Sociodemographic Factors on Media Literacy and News Consumption Patterns: A Case Study in Nigeria AB - This study investigates the relationship between sociodemographic factors and media literacy in Nigeria, focusing on news consumption behaviours. With a sample of 104 Nigerian citizens, the research adopts quantitative technique and sociological survey method to explore the role of variables such as age, education, socioeconomic status, and geographic location in shaping media literacy. The findings reveal significant disparities in media literacy levels, particularly in how different sociodemographic groups engage with digital and traditional news platforms. Younger participants and those with higher educational backgrounds demonstrated higher media literacy, while those with limited access to technology struggled with critical news assessment. This study contributes to understanding media consumption patterns in Nigeria and provides valuable insights for policy interventions to improve media literacy across diverse populations. VL - First View (2024) IS - Tom 12, Numer 2 PY - 2024 C1 - 2354-0214 SP - 131 EP - 149 UR - https://ejournals.eu/czasopismo/zarzadzanie-mediami/artykul/exploring-the-influence-of-sociodemographic-factors-on-media-literacy-and-news-consumption-patterns-a-case-study-in-nigeria